Instagram 5 min read

Your photos and captions on your site

Your own pictures and the words you wrote under them are the best material your website can have. Here's how they get onto your site, how to pick the ones you want, and how to add more.

A candle maker holding up a phone showing a grid of photos; a gold stream of small photo cards flows into a website gallery

What comes in

When you connect your Instagram, Ullbek brings in:

  • Your recent posts, up to about 30: each picture with the caption you wrote. A video comes in as a still from it; a carousel as its first picture.
  • Your profile: your picture, name and @handle.

They're saved with your website, ready to use, usually within a minute of tapping Allow.

How they're used

Ullbek builds with your own pictures first and only makes new ones to fill the gaps. Your captions shape the words too: the way you describe a piece is often the best line on the page, so it may turn up in a headline or next to the photo it was written for.

A section of a pottery studio's website titled The week, in three photographs, showing the maker's own Instagram photo of bisque bowls on a shelf with their caption beneath it, credited to their Instagram
A post and its caption, on the site built from them.
The Connected page showing six posts from the maker's Instagram flowing into a small website frame
What the Connected page shows: your posts becoming your site.

When the site arrives, Ullbek says which pictures are stand-ins, for example a product you haven't posted yet. Send the real photo when you have it and ask Ullbek to swap it in.

Choosing pictures in the chat

Ullbek can look at your pictures, so you can talk about them the way you'd describe them to a friend. Ask it to show you a few and it sends them as cards, each with a This one button. Tap the one you want.

Try saying
Show me my photos of the bud vases. I want one for the top of the home page.
Or describe it
Swap the first photo in the gallery for the dark one with the blue glaze.
Or hand it over
Use my best five photos on the home page and put the rest in the shop.

Posts you add later

Keep posting on Instagram as you always do. New posts are picked up the next time you message Ullbek, so after you post something new, just say what you'd like done with it:

For example
I just posted the new speckled mugs. Put them in the shop with the others.

Your site doesn't change on its own when you post: you decide what goes on it.

Sharing photos into the chat

Not connected, or the photo isn't on your grid? Send pictures to Ullbek the way you'd send them to anyone: from your camera roll, or share a post into the chat. Each one is saved with your website, and Ullbek is told it's there.

Add a line about where it should go, or Ullbek will ask:

For example
This is the new shop front. Use it on the contact page.
Voice notes work too

Easier to say it than type it? Send a voice note. Ullbek listens and answers as if you'd typed it.

Pictures Ullbek makes

If Ullbek doesn't have your photos yet, every picture on your first site is made to fit it: your colours, your kind of business, the mood you described. Pictures of people are avoided on purpose. Replace any of them with your own whenever you like; it's an ordinary change.

Put your grid to work

Message @ullbek_ai, connect your Instagram, and let your own photos build your site.